Get instant Coupon on our Telegram ChannelMarketing Principles, Management and Strategy, Targeting, Segmentation, Pricing, 4P, SWOT, Promotion, Marketing Control
Description
What you’ll learn
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Whats is Marketing Management nowadays
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The theory of Marketing Management
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Principles of marketing management effectiveness
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Target market analysis
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Segmentation and positioning
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Development of a marketing package
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Pricing
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Distribution and promotion
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Marketing Management and Сontrol
Course provided by MTF Institute of Management, Technology and Finance
MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on business & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.
MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.
MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry.
MTF is present in 208 countries and has been chosen by more than 380,000 students.
Course Plan:
1. Introduction to Marketing Management
2. Principles of marketing management effectiveness
3. Target market analysis
4. Segmentation and positioning
5. Development of a marketing package
6. Pricing
7. Distribution and promotion
8. Marketing Management and Сontrol
Course Instructor: Zhansaya Berdikulova,
Regional Coordinator of the leadership development project in schools of Kazakhstan,
certified coach, leadership development coach
Master of Economic Sciences of M.Auezov South Kazakhstan University
A little about me:
My name is Zhansaya, but for you I’m just Saya
For the last 10 years, I have been teaching adults and children leadership, communication, conflict management, decision-making, planning – all the flexible skills necessary for life and work.
In addition, I teach trainers and teachers who further transfer this knowledge and skills. Higher economic education in the field of management and marketing helps me to lead leadership not only as a life skill, but also as a professional for becoming top managers and managers.
I wish you new knowledge and hope that the course will be useful and effective for you!
Let’s get started!
Linked Topics:
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Marketing Fundamentals
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Management Fundamentals
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Business Fundamentals
| Total Students | 33592 |
|---|---|
| Original Price($) | |
| Sale Price | Free |
| Number of lectures | 14 |
| Number of quizzes | 0 |
| Total Reviews | 566 |
| Global Rating | 4.48 |
| Instructor Name | MTF Institute of Management, Technology and Finance |
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